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Roark

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Industry

Retail

Location

Berkeley, CA, USA

Roark’s vision for their iconic Expedition Union store was clear: create a branded space where customers could share stories, trade notes, and browse the latest gear.

Our designers took on the challenge, meticulously planning every detail—from firewood-inspired display cases to a relaxed lounge area accented with globes—inviting customers to fully immerse themselves in the world of Roark.

Innovative Design.

Flawlessly Executed.

DisplayIt has worked with Roark for years, developing fixture lines for retail sections nationwide, and we were recently honored to create their first flagship boutique in Berkeley’s popular 4th St. shopping district. This project not only celebrates the brand’s commitment to adventure but also underscores DisplayIt's expertise in creating distinctive retail experiences.

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Marketing Manager, ABC Company

Your Brand. Masterfully Displayed.

Take the first step towards elevating your brand. From single fixtures to custom displays, we're ready to bring your vision to life.

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